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Sportsgirl

<rebranding>

Sportsgirl is the iconic Australian women fashion store. The interpretation of rebranding is to convey fun, lively, enthusiastic and a little edgy to the logo; reflecting the brand's characteristic.

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the letter “S” with a hidden form of  8 form which represent their eighth services, includes: clothing, accessories, bag, shoes, beauty, style services, online shop and their charity foundation. 

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